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Facebook launches new cryptocurrency

In my view as a social media researcher and educator, Facebook CEO Mark Zuckerberg is clearly seeking to give his company even more political power on a global scale, despite the potential dangers to society at large. He is declaring that he wants Facebook to become a virtual nation, populated by users, powered by a self-contained economy, and headed by a CEO – Zuckerberg himself – who is not even accountable to his shareholders.

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FREE Business & Marketing Courses

If this article interests you & you'd like to start a career in business and marketing see our free business and marketing courses.

Social media monitoring helps businesses and individuals stay on top of their online reputation, identify trends, and engage with their audience.

Social media marketing involves creating and sharing content, engaging with customers, and building a community around your brand.

A well-designed customer acquisition process is crucial to streamline the process of attracting and converting new customers.

Scalability is a key factor in the success of any business, and it's particularly important for startups that are just starting out. To scale effectively, startups need to focus on a few key areas.

Social media monitoring helps businesses and individuals stay on top of their online reputation, identify trends, and engage with their audience.

Social media marketing involves creating and sharing content, engaging with customers, and building a community around your brand.

A well-designed customer acquisition process is crucial to streamline the process of attracting and converting new customers.

Scalability is a key factor in the success of any business, and it's particularly important for startups that are just starting out. To scale effectively, startups need to focus on a few key areas.

As employees work with their managers to develop their skills, they have a specific end in mind: promotion. Organizations are paying attention too and are looking for signs you’re ready for a promotion!

Market research is an important step in creating a strong brand. The purpose of market research is to gather information about your target audience, competitors, and the market as a whole.

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Keep it simple

Don't make this harder than it really is. Just think like a consumer and keep your ideas simple for now. All we're doing here is getting used to thinking about our company critically and like a business person.

In the upcoming lessons we'll investigate these ideas in more depth.

older-man-thinking

Maybe the company you’re thinking of is a cafe that has great products.  But are there other cafe’s around that also sell great products that are similar? This may suggest a product orientation. What would a marketing orientation do?

As a consumer what else would you like this company to do?

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